Malaysia and SE Asia's First Scope 3 data capture platform. Built into the brand activations you're already running.

Scope 3 emissions reporting is the disclosure of all indirect greenhouse gas emissions produced in a company's upstream and downstream value chain — excluding direct emissions (Scope 1) and purchased electricity (Scope 2).

The GHG Protocol defines 15 Scope 3 categories. For most corporates, Scope 3 makes up 70–95% of total emissions.

In Malaysia, Scope 3 disclosure is increasingly required under the Bursa Sustainability Reporting Guide and the National Sustainability Reporting Framework (NSRF).

The GHG Protocol defines 15 Scope 3 categories. Instamedia captures the 5 highlighted below directly:

• 1Purchased goods & services
• 2Capital goods
• 3Fuel & energy activities
• 4Upstream transportation
• 5Waste generated in ops
• 6Business travel
• 7Employee commuting
• 8Upstream leased assets
• 9Downstream transportation
• 10Processing of sold products
• 11Use of sold products
• 12End-of-life treatment
• 13Downstream leased assets
• 14Franchises
• 15Investments

Scope 1 & 2 are invoice-driven and machine-readable. Scope 3 is human-driven and behaviourally messy.

The challenge by category:

• Cat 6 & 7 (travel, commuting) — requires asking thousands of employees how they got somewhere.
• Cat 1 (purchased goods) — needs SKU-level procurement data.
• Cat 5 (waste) — needs weighing at the point of generation.

Most corporates default to spend-based estimates because primary capture is too logistically expensive. Instamedia compresses that capture into a single corporate event.

For most Bursa-listed corporates: yes — your obligations are tightening and the timeline is short.

Malaysia's NSRF (administered by the Securities Commission) is rolling out phased adoption of ISSB IFRS S1 & S2:

• Group 1 (Main Market, market cap RM 2bn+) — applying since 2025.
• Group 2 (other Main Market issuers) — 2026.
• Group 3 (ACE Market & large non-listed) — 2027.

ISSB S2 requires Scope 3 disclosure where material. Check sc.com.my/nsrf for current effective dates.

• Scope 1 — direct emissions from sources your company owns (vehicles, on-site fuel combustion, refrigerants).
• Scope 2 — indirect emissions from purchased electricity, steam, heat, or cooling.
• Scope 3 — everything else in the value chain across 15 categories (purchased goods, travel, commuting, waste, use of sold products, end-of-life).

Scope 1 & 2 are usually small. Scope 3 is usually the dominant portion of a corporate footprint.

Corporate events concentrate Scope 3 activity in time and space:

• Townhall → Cat 7 (commuting) from every attendee at the door.
• Offsite → Cat 6 (business travel) from regional attendees.
• Upcycling station → Cat 5 (waste) by weighing what gets diverted.
• Supplier roadshow → Cat 1 through procurement decision logging.
• Product showcase → Cat 11 via attendee interaction.

Instrument the event. Capture the data. Export it audit-ready.

Five categories — the ones that produce primary activity data when humans walk into a corporate event:

• Cat 1 — Purchased goods & services
• Cat 5 — Waste generated in operations
• Cat 6 — Business travel
• Cat 7 — Employee commuting
• Cat 11 — Use of sold products

The remaining ten categories require different capture methods and live in other parts of your reporting stack.

We don't compete — our exports drop into them.

• Workiva / Persefoni — systems of record. Your team inputs data; the system calculates & reports.
• Instamedia — the engagement layer that produces the input data.

ESG SaaS is the reporting destination. Instamedia is the primary-data source. Most corporates need both.

Yes. Our schema is built against the GHG Protocol Corporate Value Chain (Scope 3) Standard.

Each captured data point maps to a defined category and inherits the appropriate emission factor logic.

Output formats:

• GHG Protocol-aligned CSV template
• Structured JSON for system ingestion
• Methodology notes so your auditor can trace any number back to its capture moment

Yes. The Bursa Sustainability Reporting Guide disclosure fields are pre-mapped in our export.

Your sustainability team receives a dataset structured to drop directly into your reporting template. We don't write your sustainability report — we hand your team the primary-data exhibit that goes into it.

Yes. CSV and JSON exports are designed to ingest into:

• Workiva
• Persefoni
• Greenstone
• Internal data warehouses
• Most enterprise sustainability platforms

We haven't built proprietary lock-in — the data is yours, in formats your existing stack already understands. Less common platforms? We confirm the ingestion path during the brief stage.

Live counters during the event:

• Attendees registered
• Scope 3 data points captured per category
• Kilograms of waste diverted
• Top commute modes by frequency
• Decision patterns from game stations
• Engagement time per station

Your sustainability officer can refresh from anywhere with internet access throughout the activation. The dashboard freezes at event close and is replaced by the final dataset within seven working days.

Yes. Audit-readiness means traceability, methodology documentation, and reproducibility.

Every captured data point carries:

• Timestamp
• Station ID
• Anonymised attendee ID
• Category tag

Your auditor (SIRIM, SGS, Bureau Veritas, or another) can trace any reported number back to its capture moment.

• Single station (1-day event) — from RM 12,000
• Multi-station ESG passport (full backend, dashboard, audit-ready exports) — RM 35,000–120,000
• Annual programme (integrated with your ESG software stack) — from RM 150,000

Below RM 12,000 per event we're not the right fit — the capture engineering doesn't scale down meaningfully.

• 2–4 weeks — variant on an existing format (re-skin, re-brand, custom questions).
• 4–8 weeks — fully bespoke build with custom data schema.
• 7 working days post-event — reporting deliverable arrives.

For corporates inside a reporting deadline: brief us 4–8 weeks ahead and we'll hit it.

Yes. Every front-end touchpoint is brandable — your logo, your colours, your tone of voice:

• Passport interface
• Game station screens
• Upcycling station signage
• Dashboard skin

The data schema and methodology stay GHG Protocol-aligned underneath. White-labelled is the default; co-branded ("powered by Instamedia") is optional and discounted.

As of May 2026, Instamedia is the first vendor in Malaysia and SE Asia offering Scope 3 data capture (GHG Protocol Cat 1, 5, 6, 7, 11) delivered through corporate engagement events.

No competitor in MY/SEA combines all three in a single platform:

• Event activation
• GHG-Protocol-aligned data export
• Bursa / NSRF-mapped reporting

The claim is date-stamped, geographically specific, and combination-conditioned. We invite challenge from any provider claiming equivalent integrated scope.

Yes — and this is where the platform produces its highest ROI for sustainability teams.

An annual programme instrumenting 4–8 events through the year produces a continuous primary-data stream into your reporting cycle, rather than the spend-based estimates most corporates currently rely on.

Per-event marginal cost reduces in a multi-event contract.

Primary data reduces three downstream costs:

• Consultancy hours spent estimating from spend data
• Audit hours spent challenging weak data
• Investor-relations hours spent defending estimates competitors are replacing with primary data

The capture layer adds a line item to your sustainability budget but typically reduces total reported-emissions defensibility cost by a larger amount inside two reporting cycles.

You own the data.

We retain a working copy for the contracted period (typically 12 months) for support, audit response, or reprocessing. Beyond that, the data is yours to retain or destroy.

Personal data (attendee identifiers) is anonymised at export, in line with PDPA requirements. We'll sign your data-handling addendum during contracting.

Not as part of the standard scope. Reduction strategy is the domain of your sustainability consultancy or in-house ESG team — we supply the measurement layer.

That said, captured data surfaces obvious reduction opportunities (which transport mode dominates, which waste stream dominates, which supplier category dominates Cat 1) — we flag those in the closing report as observations, not recommendations.

• Measurement — the act of capturing and reporting your value-chain emissions.
• Reduction — changing supplier choices, transport modes, product designs, or operational behaviours to lower those emissions.

You can't reduce what you can't measure.

Instamedia operates exclusively in the measurement layer (primary-data capture for Cat 1, 5, 6, 7, 11). Reduction strategy sits with your sustainability function and any advisory partner you appoint.